How to setup your client's Malartu accounts
All Malartu accounts have parent/child relationships. When you enable Malartu Portfolios, your account becomes the parent account to all of your client accounts (child accounts).
When you setup your clients on Malartu, you’re actually setting up fully-capable individual accounts for them. This allows you to manage their accounts for them, but also provides your clients with all the business intelligence capability of Malartu so that they can use it to manage their operations outside of just finance.
😎 Pretty cool, right? Let’s get some setup.
But before we share your expertise to the world, how are you going to get paid?
If you’ve already signed up for Malartu or you’ve bounced around our site, you should know by now that everything we’ve built is to optimize the relationship between expert advisors and your clients.
💸 That means business model too.
Before you start creating client accounts, it’s important to frame how you’re going to make money on your advisory services so that these accounts fit that plan.
There are two parts to consulting: Strategy (you) and Data (us)
You set the strategy, we’ve got the data.
Our pricing at Malartu is based on the number of integrations connected to an account. For example, essential plans allow for 1 automated connection (like QuickBooks) and data imports from our document reader.
Check out: How we think about pricing
The more integrations in an account, the more data being processed. The more calculations being made, the more computing power it takes to deliver an insight.
Advisor plans are simply based on the number of accounts you’re standing up. You can reference our partner program discounts for more information on that.
Setting your pricing plans and margin
From your home screen you will be able to set your end-user pricing (the price your clients will pay you for your advisory work). This price factors in the Malartu plan cost and will show you your margin on each offering.
Malartu is built on the assumption advisory services are billed as a recurring monthly fee, but if you’re using Malartu for project-based work, you can adjust pricing accordingly.
We will dive into complexity of advisory work in the next modules, but it’s important to think about offering clients different tiers of advisory work just as Malartu offers different tiers of analytics. And to that point, we find that the more data sources you analyze, the more value you end up providing to your clients.
As clients get a grasp of what you can show them from just their financial data, consider pitching them on how they can dive in further with automated operating data sources. This way you can scale your analytical capabilities with your offering, making more margin at each level.
To create new client accounts:
With pricing set, it’s time to stand up the first accounts.
You can reference our help article here: How to create a new client account
Next, connect your client’s accounting data
If you’ve already gone through some training on your advisor account, this process should look the same to you as it was in your account. If not, here’s our help article for connecting a data source:
How to connect a new data source
Like any other undertaking, building a valuable advisory service offering means you need to make a plan.